There has been a great deal of debate regarding mobile DJs who are turning their attention toward expanding their services and presenting an alternative to the current choice of formal toastmaster and hotel duty manager, or family member, acting as a MC. So what is the difference?
Geoffrey Cornwell is a well-respected toastmaster. His website offers this explanation. “A Professional Toastmaster is trained to find out what you want and to then liaise with everyone involved on your day. He will work with all parties concerned and with your guests to ensure that timings and arrangements are complied with as you have requested them. He will work closely with your photographer, caterer and other services to ensure that the day runs smoothly. Your Toastmaster will guide you through your day and look after your guests to ensure that you enjoy a stress-free special day.”
He goes on to explain, “I will be available to advise you in etiquette and protocol from the day that you decide to use my services. I can call on a wealth of experience to help you make decisions about your big day. I will liaise with the other service providers to ensure that we are all working towards the same goal, which is fulfilling your wishes and giving you the best day of your life.”
An M.C. (Master of Ceremonies) generally will make announcements only, which will not necessarily be personal to the bride and groom. According to The Free Dictionary an MC is
1. A person who acts as host at a formal event, making the welcoming speech and introducing other speakers.
2. A performer who conducts a program of varied entertainment by introducing other performers to the audience.
So to my way of thinking there is no way a mobile DJ would or should ever consider comparing himself to a Toastmaster. His [ the Toastmaster] duties are heavily steeped in organisation and formality. He is usually authoritative in his demeanor and posseses a vocal ability which will not require a microphone except for the very largest of venues.
So where does the mobile DJ / Wedding Specialist fit in to the picture?
The DJ is well suited to taking on the roll of the MC. However the big difference between a conventional MC and a DJ / MC is MUSIC.
Music enables us to customise and personalise our announcements while also creating energy and emotion at one and the same time. Our use of professional sound systems and our microphone technique enables us to present introductions like no ordinary MC.
Jim Cerone, “The Perfect Host”
is a DJ who has mastered the art of using creative music programming, presentaion skills and making announcements to great effect.
If we as DJs are able to communicate our difference and offer our brides a choice between toastmaster and conventional MCs we will be enhancing the occasion and presenting an alternative. We are not trying to replace either of these services, rather we are offering a brand new and unique service which the Toastmaster and ordinary MC are not able to offer. In short we are creating a new market which has not previously existed.
The only problem is that our brides have no idea that such a service is available to them. That is, until you tell them or you develop a reputation which results in your service being recommended by other wedding professionals.
Our knowledge of music and our ability to use it to create emotion brings another dimension to a wedding breakfast and wedding reception. The possibilities are only limited by our imagination. I have provided themed music where inspiration was provided by great theatre musicals, The Movies, Disney and the swinging sixties to name but a few.
I’ve introduced a Bride and Groom into the room using classical favorites, love songs and even heavy metal numbers, all to great effect.
However taking on this new role also requires a great amount of responsibility. The DJ will need to know the procedures and traditions associated with weddings. He will also need to be aware of agreed time lines and of the obligations undertaken by other service providers. Most importantly he will need to establish trust with the venue management, none of which is easy or can be achieved overnight.
The Specialist Wedding Dj will need to develop his vocal skills and understand the importance of staging, direction and production. He or she will also need to be an excellent communicator.
In summary a DJ / MC needs to research the market, acquire the knowledge and develop a style which is unique. A style which is flexible and one which can best reflect his client’s personality and the kind of informal yet respectful performance best suited to his client.
This is an exciting and attractive opportunity for the new breed of professional wedding DJs. There are an ever-increasing number of professionals currently offering this unique service which is being well received by their clients.
Isn’t it about time you joined them?
Until next time………………………..